I’ve gotten a number of emails asking about Beautycounter products, if I’m Beautycounter consultant and why I like it/why I don’t like it, etc. So I’m pulling back the curtain today and giving you the honest look into why I joined Beautycounter as a consultant. [Update: I wrote a second blog post with FAQs about being a consultant 9 months in. You can read that post here.]
I don’t mess around with skin care since I have such finicky skin. I’ve blogged multiple times throughout the years about challenges I’ve had with skin care and tried a number of product lines. I’ve had problems with severe acne (which I think was really a root cause with dry skin that I was treating as oily skin) and now I struggle with dryness and sensitive skin.
Throughout the years, when I found something that worked for me, I was always uneasy about the product safety – or lack thereof. But, since my skin was finicky, I tried to tell myself that it was okay to “settle” in that area and that I couldn’t do everything in life the healthiest way possible. And I still stand by that — I don’t buy everything organic, I don’t buy everything local or grassfed, I eat processed food (TOAST FOR LIFE), but I do my best with what’s realistic and manageable for my life. I buy local when I can; I prioritize organic for the dirty dozen, and I don’t eat crappy processed food I don’t looooove. In short, I pick my battles, do my best, and move on with my life.
So, how does this relate to Beautycounter?
I’ll answer the question…but first I’m going to tell you how I was introduced to Beautycounter in the first place. I was originally introduced to the company when I was looking for a tinted moisturizer. A good friend of mine (whom I met through blogging years ago) promised I would love Beautycounter’s Dew Skin. She was right – I love it.
I had never heard of Beautycounter beforehand, but I started getting the marketing emails from them — and I actually read those emails. (What can I say? My career is in marketing so I’m a sucker for all things marketing!) And I started to fall in love with the company. I love their mission to get safer skincare into the market. And I love that it’s founded and run by strong, passionate women trying to make a difference. And I also started to learn things about the beauty industry that I couldn’t unlearn.
The eye-opening facts that terrified me
- The United States has introduced over 80,000 chemicals since WWII and only 10% of those chemicals have safety data.
- There are 1,400 chemical ingredients commonly used in U.S. skincare products that are banned in the European Union.
- I learned about the link between these chemicals and chronic health issues. Toxic chemicals can mess with your hormones, potentially causing infertility, and many of the ingredients in conventional skin and beauty products have been linked to cancer.
- And most frighteningly I’ve learned that there is a complete lack of regulation and all the loop holes when it comes to the ingredients companies are allowed to use — and we put those ingredients on ourselves and our families each and everyday.
Beautycounter is changing that.
The leaders of Beautycounter are working in Washington and meeting with members of Senate to fight for more health protective laws so that someday we won’t have to scour an ingredient list before making a purchase — and then give up and settle for whatever is on the shelf. (I’m gonna be honest – I will NEVER slather coconut oil all over my body. I DO care about safety, but I also really care about convenience and being greasy head to toe ain’t convenient.)
Beautycounter has banned the use of more than 1,500 questionable or harmful chemicals through their “Never List”— all while making products that perform and feel as indulgent as any other luxe brand for makeup or skincare.
We’ve all heard about parabens and the industry as a whole has started to shift away from those. But that is just the beginning — there is so much more work to be done. Our collective voices are being heard, consumers are demanding safer products and we are starting to see the industry shift, albeit slowly. I truly feel like Beautycounter is helping to make the strides we are starting to see. And I want to support and be involved with a company like that. So I signed up as a consultant.
What does being consultant mean?
Beautycounter doesn’t know who I am personally and they don’t sponsor any of my content. I always disclose sponsored posts on the blog or my social channels. But, for total transparency, if you shop for Beautycounter through me, I do make a commission, just like any other affiliate links I use. And as a consultant, I get a 25% discount, which is a huge perk!
Am I planning to spam you all the time to buy products? Nope. I’ll continue to share things I love and recommend, just like I do with workout clothes, food, and fashion. But, I would really appreciate your support by using my link if you shop Beautycounter: http://www.beautycounter.com/terilynhutcheon
As a consultant, I have access to lots of product training and can answer questions you may have and make recommendations, so feel free to email me if you want some help shopping: [email protected] If you’re interested in joining the company as a consultant, I’m happy to talk with you frankly about that too, as a blogger or non-blogger.
What if I hate it?
Well, I doubt you will, but Beautycounter does offer a 60-day return policy, no questions asked. (I recently returned some eye shadow that I didn’t like – the shade I picked didn’t work with my skin tone.) It’s nice to have the return option since shopping for make-up online can be risky!
Progress Over Perfection
I’m keeping a running list on my Beautycounter page of things that I try and love. My plan is to replace things with Beautycounter as I run out of my current brand and see if I like it. If not, I send it back. Do I think it’s realistic to use 100% safe beauty products? No, not right now. I’m still bleaching my hair. I still get my nails done, buy commercial laundry detergent and will probably never give up my beloved mascara. But, like I do with food, I pick my battles, do my best, and move on with life. And I’m really happy that now I have an option that makes it easier to pick my battles.
Can’t wait to see and hear what you get! Happy shopping!